Digital Adoption Platforms – Overview & Relevance!


2020 was when employers realized the value and relevance of working from home, while the education community imparted learning from home. Quite a few also knew the importance of upskilling or reskilling as the only way to advance and maintain a long-term profession.

On the other hand, 2021 was marked by change and evolution. The EdTech industry is currently expanding, as almost all the organizations, large and small, embrace a hybrid approach to learning. To stay ahead of the competition, it is critical to implement tech-based education.

While the world is still deciphering the Covid-19’s economic consequences and impact, the one thing clear is the shift toward online platforms for all services, including career-oriented learning, up-skilling, and reskilling. 

Digital adoption is where all digital assets about an enterprise, especially applications, are utilized to their full potential to deliver value to the business, enhance employee performance, optimize cost and increase user productivity. When the resources at the organization tap into the complete range of features and integrate advanced technologies to offer a seamless experience, the digital adoption endeavor is a success. 

The EdTech market was worth USD 254.80 billion in 2021 and is predicted to rise to USD 605.40 billion by 2027, with a CAGR of 15.52 percent throughout that time. The capabilities presented by these technologies to bring automation into the most trivial activities such as sorting data, communication, clarifying queries, feedback evaluation, and monitoring overall performance make a massive difference to the business. 

Advanced technologies such as artificial intelligence (AI) and augmented reality (AR) are driving the digital education market, fostering education through game-based learning (gamification), hybrid models, and mobile-based understanding, attracting many investors to pump in funds.

We will see a lot of AI in our day-to-day lives as we advance, just as handheld devices have transformed our lives. Gone are the days when mobile phones were used only for calls. Today they are a tool for transactions, learning, offering businesses insights about consumer behavior, and more! 

What are digital adoption platforms & why are they important? 

A digital (DAP) is essentially a digital adoption software that fully integrates with a host application and assists users in learning how to use it. The digital adoption platform guides users through every application component using walkthroughs, videos, self-help menus, and more.

A digital adoption platform is critical to helping firms get the most out of software and applications. Fluent and efficient software use becomes increasingly necessary to boost employee productivity and success. This begins with effective in-app onboarding, which allows new staff to get up to speed fast and continues as firms monitor areas that may be causing problems and resulting in a backlog of IT support tickets. The extensive data provided by the correct digital adoption platform will also assist businesses in ensuring that internal governance and best practices are followed. Furthermore, enhanced customer experiences will undoubtedly result from increased employee productivity and comfort with apps.

By leading individuals through different processes and tasks step by step, digital adoption platforms help prevent user mistakes in the application.

DAPs also aid end-user adoption. You want your customers and employees to use new technology to its full potential when you include it as part of your offering or invest in it for your company. DAPs walk individuals through each element of the technology utilization paths, making it easier for them to reach their aha moment. This ensures that your organization gets the most value (and thus the best return on investment) from the application. 

Also Read: Top 10 Digital Marketing Trends To Follow In 2022

Key Benefits of Digital Adoption Platform Implementation

Increased end-user adoption rates are among the most significant advantages of digital adoption platforms. Having a DAP in place helps ensure everyone in your organization is leveraging the technology, thereby offering an enhanced customer experience. This is reasonably necessary for the EdTech space as well. 

Other benefits:

  • Streamlined workflows
  • Automated processes
  • Optimized operational costs
  • Increased workforce efficiency
  • Improved customer experience & engagement 
  • Innovation 
  • Business growth 

Since digital adoption is a significant move, quite a few businesses seek digital adoption platforms (DAPs) to help streamline several of their processes, optimize daily operations customer onboarding and realize their systems’ actual value.

How does it all tie in?

The new normal has pushed companies to initiate their “digital transformation” journey. This involves making significant changes in how a firm interacts with technology and the level of customer experience they aim to offer. Whether finding new ways to update systems and make the most of legacy applications or adopting new digital adoption software, people require training to use the same to streamline workflows and other processes. 

Digital adoption enables consumers to embrace the technology they are given and guarantees a consistent user experience across all digital touchpoints—handling a large piece of the change management needed in digital transformation. This has also led to all applications and information being available and accessible anywhere.

“Adoption” refers to the ability for users to access learning materials from any location within the app. The DAP will display walkthroughs, articles, and videos specifically relevant to the user’s position and place inside the application. This eliminates the need for the user to seek through irrelevant portions of the knowledge base to locate assistance. To help ​​enterprises on their journey, we at EdCast offer a Digital Adoption Platform that addresses all challenges and more! Reach out to us now. 

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